Singapore remains one of the top tourist destinations in the world thanks to its thriving hospitality and tourism industry.
Millions of people visit Sentosa, Singapore attractions, as well as other famous destinations in the country. If you are planning a trip to the city-state in 2018, you can look forward to these cool travel trends:
More Chinese-centric Customer Experience
Many countries, including Australia and the United States, are working on attracting the Chinese tourism market. Not only are they avid group travellers, but they are likewise huge spenders.
In Singapore, the Chinese make up a huge percentage of tourists, increasing 7 per cent between January and July. That is almost two million visitors in only half a year. To grow the market, the Singapore Tourism Board (STB) and Alipay partnered and used analytics to learn about their shopping behaviour and deliver a more personalised travel experience in the Lion City.
Excitement and Luxury
A recent survey revealed that more travellers are open to spending for a better experience. These may include a seat upgrade or a pricier hotel room with a good view. Travellers are likewise after a more enriching experience. Almost 58 per cent wanted to visit the places they have never been before whilst 49 per cent desired adventure.
In Singapore, many tourist attractions can offer both luxury and excitement. Buying a Sentosa day pass guarantees an all-day access to sprawling golf courses, award-winning spas and a deep water yacht marina. Adrenaline junkies can try the thrilling rides in Sentosa.
Singapore hotels are about to get smarter with a tech roadmap designed by STB and the hotel association. The framework will involve adopting cost-efficient technologies, such as artificial intelligence, facial recognition during the check-in process, and e-wallet systems for payments. This will pave the way for a more customised experience during the guest’s stay.
Singapore may be a small island nation, but it sure knows how to compete and stay on top. In the end, the tourists win.